Tuesday, February 21, 2006
Critique: Vox Logo redesigns
Logos Critique
For the logos, I did different things. I started sketching out ideas a few weeks before, and spent the weekend trying to convert the best sketches onto Illustrator. The green, horizontal border logo is definitely my favorite. I think it's clean, yet modern.
One interesting item: Many times I could not get the fonts to do what I wanted them to do, so I just traced them with the Pen tool...can you guess which ones aren't actual fonts? The answer is sleek, and Modern...both are just vector lines.
The vibrations and blue waves logos came from the same idea. I was playing around with effects on illustrator, and suddenly the vibration style showed up. I kept it because one of my ideas I was working with was how Vox means 'voice,' and the vibrations could be seen as sound waves. Because that one might be a little too out there for Vox, I created Blue Waves by enclosing the same zigzag style inside normal type.
I really like my simple, sleek design. It's very clean, and I liked how I was able to work in the slogan. I think the magazine is missing that...I'm not sure how many of our readers actually realize Vox means 'voice.' The modern one came about after playing with pen tool...and watercolors was just a fun expressionist shout-out.
For the logos, I did different things. I started sketching out ideas a few weeks before, and spent the weekend trying to convert the best sketches onto Illustrator. The green, horizontal border logo is definitely my favorite. I think it's clean, yet modern.
One interesting item: Many times I could not get the fonts to do what I wanted them to do, so I just traced them with the Pen tool...can you guess which ones aren't actual fonts? The answer is sleek, and Modern...both are just vector lines.
The vibrations and blue waves logos came from the same idea. I was playing around with effects on illustrator, and suddenly the vibration style showed up. I kept it because one of my ideas I was working with was how Vox means 'voice,' and the vibrations could be seen as sound waves. Because that one might be a little too out there for Vox, I created Blue Waves by enclosing the same zigzag style inside normal type.
I really like my simple, sleek design. It's very clean, and I liked how I was able to work in the slogan. I think the magazine is missing that...I'm not sure how many of our readers actually realize Vox means 'voice.' The modern one came about after playing with pen tool...and watercolors was just a fun expressionist shout-out.
// posted by teresasanserif @ 1:38 PM 
